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It will re-Kindle your love for reading

Amazon's Kindle does it right on the first try
Only a literary Luddite wouldn't love it, and I've had five already

By Walter Brooks

I may have set a world record - I've had five Amazon Kindles in 18 months


The Kindle2 is the best new electronic device I've ever used, and I've owned them all.

I canceled my decades old print subscription to the New York Times because it's easier to read it on my Kindle2. It is automatically updated every night when The Times goes to press for $13.99 a month.

The story of how and why I've had five of Amazon's new e-reader in a year and a half is both telling about the company and embarrassing about me, so I have to tell you about the device itself first.

People who know me are aware I've jumped head first into every new electronic device or program I've come across. The web company my daughter in law and I run, eCape.com, was online with our magazine Best Read Guide ahead of every other media (print or otherwise) on Cape Cod and capecodtoday.com was the first web-only newssite in America shortly after that in 1997.

Thanksgiving 2007

When the first Kindle was announced  by Amazon around Thanksgiving  in 2007 my wife ordered the then $359. device the next day to have it on hand for a Christmas gift for me.

It's lucky she did because within weeks there was a several month-long backlog, and used ones were selling on eBay for as high as $1,800.

 The first version was thicker and less user-friendly than the new Kindle2 which came out earlier this year and has now been reduced in price to $299, after a third of a million have been sold.

But even the first version was easier to set-up and operate than any new e-device I'd ever owned and was nearly flawless.

The newer Kindle2 measures 8" x 5.3" x 0.36" overall which includes a QWERTY keyboard and has a reading surface the size of a regular paperback.

At 10.2 ounces, Kindle2 is lighter than a paperback and at a third of an inch thinner than most magazines. It has page-turning buttons on both sides, allowing you to read and turn pages comfortably with one hand from any position.

Kindle2 has a new "toggle mouse", a 5-way controller which allows on-screen navigation for selecting text to highlight or looking up words with the built-in dictionary as you slide the curser to any word. You can also select from seven different type sizes in a nanosecond, and the Kindle2 is completely wireless and ready to use right out of the box- no setup, no cables, no computer required.

Literary Luddite disses the future

But all this slim, trim and trouble-free effort on the part of Amazon failed to impress Nicholas Baker in this week's edition of The New Yorker. I don't know who felt more threatened by the Kindle, the magazine's editor or the author who makes more money I guess when he sells a papaer copy of one of his books over an e-edition which on a Kindle cost between $3 and $9,95.

Kindle2 comes with free access to Sprint for searching the web and downloading books from Amazon.

Still, it was a shock for this long-time subscriber of New Yorker to read such unmitigated drivel and misinformation about a device which has the potential of hugely increasing the readership of Mr. Baker's books and all others. The man's a literary Luddite.

I have three separate library areas in my home with over 3,000 books, and you may assume I read a lot, but since I've owned my Kindle(s) I've read twice as many books (over 90 bought on my Kindle in 18 months), and I continue to buy books in print as well.

 Why? Because books are easier to read on my Kindle, and I can download new books in three seconds without stirring from my chair. I can also download books, magazines and newspapers anywhere there is a  Sprint cellphone signal.

The Kindle is not back-lit and can be read outdoors in bright light.

The only drawback I've discovered is that when I access the Kindle Store on my device and search for an author, the books available are not listed by date of publication so I can't easily see the latest ones vs. the older ones.

This is more than mitigated by the thousands of classics which Amazon offer absolutely free. Think of the books you've always meant to read: Moby Dick, War and Peace, Middlemarch, Dracula, Frankenstein, The complete Sherlock Holmes, P.G. Wodehouse; The Three Musketeers, Anna Karenina, all  free on Kindle.

And there are over 300,000 more (so far) available here.

O.K., here's why I've had five Kindles in 18 months


The first Kndle was chunkier and less user-friendly.

The Sprint service on Cape Cod is shown in green.

My Kindle #1 was giev to me for Christmas in 2007. I was very careful with it until April 15, 2009, when I was covering that Tax Day Revolt in Hyannis. I was standing alongside my car reading my Kindle when Billy Snowden called me to complain about some commenter dissing him on capecodtoday.com.

The call lasted so long I placed my Kindle on the roof of my car to mollify him. After I hung up I called my office to ask an Editor to delete the dis for Billy, then I drove off - forgetting the Kindle on the car's roof.

When I thought about it I was miles away, and I knew it was a goner. I called the Kindle service number (it always answers within twenty seconds) and asked that they cancel my account until I decided what to do.

When a week passed with no one calling to return it, I ordered my Kindle #2 which was the new version shown in the top, right photo.

Amazingly everything I had downloaded on my first Kindle was archived for me on the new one, and I could select which books to load on my Kindle2 with one click (the device will hold 1,500 books but archiving on the Amazon site is a one-click simpility).

Fast forward five weeks to my grandson's 11th birthday party at Ardeo's in Brewster. Toward the end of the meal his sister and her friend were cutting-up, so I was asked to take the two 8-year girls somewhere for a while.

"Somewhere" to me is usually a ice cream store, and I slipped my new, slim Kindle2 into a loose windbreaker jacket, got into my car with the jacket hanging out the door unbeknown to me, and slammed the door on my new Kindle which cracked the screen.

No nagging, no recrimination, no charge

A call to that service number brought no nagging, and I was told my new Kindle was already being shipped and would arrive the next day at no charge.

Amazon has set a new standard in customer service. The 800 number always answers with help within a minute or less, and to date they have replaced several damages e-readers at no cost to me.

It arrived next-day UPS with everything archived, and it lasted one month until my grandson's graduation from the Eddy School in Brewster.

This time he was playing his new drum set, and I sat listening in the school gym until my wife asked me to take a video.

I set my Kindle on my seat, and took the video. When I returned my wife had laid her program on my seat covering the Kindle which I promptly sat on and again cracked the screen.

I called Kindle from the gym, no nagging, just incredible service, and the next afternoon I had my fourth Kindle.

Two weeks ago I took my Kindle along to NYC for a visit to show my grand-kids my old coffeehouse and where we used to hang out. I was reading my Kindle in bright sun, and the type started fading. 

When I called Amazon and asked if this was a problem with the new "e-ink", they said no, but since they wanted me to be happy, my new Kindle (#5) was already being shipped.

I think I'm probably eligible for the Guinness Book of Records, along with Amazon as the world's best in customer service.

18 comments
Blog posts and comments are entirely the thoughts and ideas of the people who write them and in no way represent the views of CapeCodToday.com, eCape, Inc., or its employees or owners.

08/02/09 @ 11:52 am
Buzz [Member] writes:
Walter,

Was that your Kindle? I'm sorry, I thought someone had just thrown their newspaper away.
08/02/09 @ 12:11 pm
bipr [Member] writes:
Walter, how does it read on the beach? I can't even read my cell phone messages in the bright sun. Any problems with stray grains of sand blowing in/on the mechanism?
08/02/09 @ 1:19 pm
Walter Brooks [Member] writes:
bipr, thanks for asking - I meant to add that to the story.
The Kindle is NOT back-lit like a computer.
The new technology is called "e-ink" and like the printed page, the brighter the light the better for reading.
But unlike the printed page, in dim light you can increase the typeface to read long past when you could with a book.
The device uses no battery power after each page is turned, and unlike a book, the pages won't flutter on the beach in the wind.
I do most my reading with it outdoors now.
08/02/09 @ 3:44 pm
baravelli [Member] writes:
How refreshing it is to hear about a company with such great customer service!

I'm still on the fence about the Kindle... search for "Kindle" on the tech-savvy blog boingboing.net for some other commentary (not mine).
08/02/09 @ 4:27 pm
capeconservative [Member] writes:
I have used Kindles ever since they came out. Most of my periodicals come on Kindle now and virtually all of my books.

Wally is right. Amazon.com's customer service for Kindle is absolutely outstanding. When I upgrade to Kindle 2 I gave my original Kindle to a colleague. Amazon got on the phone with us and walked us through the transfer to my new Kindle and the de-registration of the old one. Then they took my colleague through the registration of the old one to his account.

The battery life on Kindle 2 is far superior to that of the first Kindle. The multi-function toggle mouse is a big improvement over the thumbwheel on the old one.

I find that keeping my Kindle in its cover helps to minimize the risk of damage.
08/02/09 @ 4:56 pm
magician [Member] writes:
Kindle karma Walter
08/02/09 @ 9:35 pm
meadow [Member] writes:
i have only 2 issues with kindle: i can't see how far to the end of a chapter when i am reading at bedtime, and i can't lend an outstanding book to a friend after reading. oh, and photos and illustrations are poor quality. when i finished 'three cups of tea', for instance, i still had to check the book out of the library to see all the maps...

but i LOVE LOVE LOVE it, especially when traveling, or when i am reading 'one-handed'.
08/03/09 @ 8:12 am
EJ Albright [Member] writes:
I'm on my second Kindle. The battery of the first one failed, and Amazon replaced it, no questions asked. I love this little device, even though the design (esp. the first generation) is clunky.

Lately I've taken to loading my Kindle books onto my iPod Touch, which is easier to carry around. One of the nice features is that the Kindle and iPod will synchronize with each other, so if I quit reading on the former and resume on the latter, I don't have to search for my place in the book. It takes me right to it.
08/03/09 @ 11:05 am
excalibur [Member] writes:
In the category of "you ain't seen nothin' yet", Plastic Logic is coming out in 2010 with a color-compatible competitive product that, from what I've read to date, leaves Kindle in the dust in terms of tactility and hands-on user experience.
And, Apple sez it's coming up with one in the fall that delivers video as well.
Save your pennies, Walter.
08/03/09 @ 2:39 pm
petercohen [Member] writes:
"And, Apple sez it's coming up with one in the fall that delivers video as well."

Apple certainly has done no such thing. There have been wide reports that Apple is readying some sort of tablet device, but Apple itself has said nothing.

The rumors of what this device does and how much it will cost are quite literally all over the map. So much so that there's no legitimate way to distinguish truth from fiction. Better to simply discount it all together until more firm information is available.

To that end, Apple customarily does not comment on rumors, and it typically doesn't pre-announce products before they're ready to ship.
08/03/09 @ 2:42 pm
petercohen [Member] writes:
"Walter, how does it read on the beach?"

Here's the thing to remember about the Kindle: The display uses a fundamentally different technology than a cell phone or laptop. The "e-paper" display of the Kindle reflects light just like regular paper does.

By comparison, a cell phone or laptop computer uses a backlight to illuminate the screen, which means that the image gets washed out or illegible in bright environments.
08/03/09 @ 2:49 pm
petercohen [Member] writes:
I've been on the fence about the Kindle for a while now -- I just can't get past the price. I certainly recognize the benefits -- the convenience of having thousands of books in a single device; the "WhisperSync" wireless networking technology, the thin iPod-style lines of the Kindle2. But $300 is a lot of second-hand paperbacks, which is what I spend most of my time reading.

I'm hoping that Plastic Logic's device, which is what Barnes & Noble will use for their e-book store, will lower the bar. But we'll see. B&N is making a big deal out of how its e-book store includes Google e-books, which helps boost its catalog tremendously. And that's great, if public domain literature interests you.

Sony's also readying a couple of nice new e-book readers in small and large formats for $200 and $300 respectively, which will give the Kindle some competition, as well. Sony's e-book reader design is fantastic, and the company has a decent relationship with Borders.

Problem as I see it is the lack of uniform standards for these things.
08/03/09 @ 4:29 pm
CCToday [Member] writes:
Peter, do the math - Amazon sells books you pay $12-$30 for at $3 - $9.95, and there are thousands offered free.
The Blogfather saed the cost of his Kindle the first year, and now the price is $60 less.
No one will ever match Amazon's inventory which has grown from over 200,000 more titles in the last year alone.
08/04/09 @ 10:00 am
excalibur [Member] writes:
@Peter Cohen
Yr correct, Apple didn't announce it, but a lot of savvy industry observers think it's real, viz. this truncated Barron's item:
FOLLOWING REPORTS IN THE FINANCIAL TIMES last week that Apple is preparing a multimedia computer in the shape of a tablet with a 10-inch screen, computer-industry executives are waiting with bated breath for what may be a final design from Apple in the next six weeks, say analysts.

One veteran analyst who has seen first-hand a prototype slate-style computer from Apple (ticker: AAPL) says the device could be announced in September for release in November.

Whatever the exact dates, the computer industry is so anxious to see what Apple introduces that it has held off on competing designs until Apple ...
08/04/09 @ 11:11 am
CCToday [Member] writes:
Amazon also offer the larger tablet called the Amazon DX:
http://www.amazon.com/Kindle-DX-Amazons-Wireless-Generation/dp/B0015TCML0
It's the size of a magazine page as opposed to a paperback page, and is designed essentially for magazines and newspapers.
The Kindle is designed for books which seldom have either photos or color, and a full color version is being readied according to insiders.
Used Kindles are available for as low as $199 on both Amazon and eBay.
08/04/09 @ 11:49 am
petercohen [Member] writes:
CCToday:

End users end up stuck in the same Digital Rights Management (DRM) morass that they were stuck with until this past year with the iTunes Store -- content they can't use unless they have a Kindle or Kindle software on their device. Amazon ends up becoming the gatekeeper for all of this.

It reminds me of something my old history prof said: Fascism is the best kind of government to live with, as long as you're on the side of fascists.
08/06/09 @ 7:49 pm
georgiabearwell [Member] writes:
I'm with you, Walter, I LOVE my Kindle! And yes, you can read it on the beach, I've done so. I'm traveling now, and for the space and weight of one paperback, I can have 300,000+ books, newspapers, magazines & blogs at my disposal. Can't beat it. The wannabes who want to Klobber Kindle with new products will have some distance to go. I did hear that Kindle 3, which is supposed to be larger to handle newspapers and textbooks better, wasn't so good, got panned in a review but I haven't actually talked to anyone who owned one. I also agree it's a bummer I can't pass my books around to my friends when I finish reading it on my Kindle. But regardless, it is an awesome piece of technology and although I'll still buy paper for certain things, I LOVE my Kindle! I haven't yet met a Kindle owner who didn't love it!
09/21/09 @ 7:50 am
r.scarpenelli [Member] writes:
Very Interesting! I have been known to read a few books in my time, however I am the kind of person who cant look at a screen to long! Using a pc on a regular basis makes me alittle dizzy but you added there is no glare! This sounds great as i travel from the Vinyard on a regular basis and always have around 3 books on me.
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About This Blog

Blogeto, ergo sum.
I blog, therefore I am.

Walter Brooks is the cctoday publisher & editor and a lifelong journalist who has worked in media on Cape Cod since '65.
Julie Brooks is the president & founder of eCape.com. She is Walter's daughter-in-law.

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