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CapeCodToday Blog Chowder

Welcome to CapeCodToday's Blog Chowder! This page aggregates the most recent postings from all the CapeCodToday bloggers for your convenience. Bookmark this page or see below left for RSS options.

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01/13/09 @ 3:51 pm
bamboo1964 [Member]
In response to: Newspaper quotes of the year
When digging the grave for print media, it is worth noting that it can be avoided if they would do a couple of things.

First - STOP giving everything away for FREE online. It makes no sense to cannibalize your print editions for the sake of online.

Second - Learn how to effectively use the Web, with podcasts, video and stuff to augment print.

Third - Advertise. That's right, advertise. When times get tight, that's when it is time to advertise, not pull back. The industry as a whole needs to remind Americans that much of what is available online is unfiltered opinion and blogs and not legitimate news developed by credentialed journalists.

Print media can survive in some form, if only it will evolve and correct poor decisions made in haste.

About This Blog

Blog Chowder What's Blog Chowder?
Local ideas, opinions, humor, politics, musings & a few old salts thrown in for good measure. Thick, tasty and often pungent! You can visit all the Cape Bloggers below, browse blog archives, & even search our blogs. If you're interested in setting up a blog, it's free and easy. Just email us & we'll get you started.

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