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Where the money is; Gorey birthday; Island boom

Where the ad dollars will be
Web over print 16 to 1
Think about this in terms of the ratio of ad dollars to time spent. Print is 1:6. The web is 16:22. Mobile is 1:23.
      That’s not sustainable. Via The Next Web, above is a telling chart from mobile analytics company Flurry comparing where advertisers spend their dollars to where consumers spend their time.
      The business model behind printed news might be dying, but the business model behind information is transitioning.
      Read the Washington Post report here.
Edward Gorey birthday party today

World-renowned Yarmouth author and artist Edward Gorey (1925-2000) was born on February 22, 1925. In celebration of the anniversary of his birth there will be a special evening of Gorey-themed entertainment.

Cakes and refreshments will be provided, and visitors will enjoy mysterious interpretations from the Fantod Deck; joyous readings from Gorey’s unique books.

We probably won't attend since it's at the Cartoon Art Museum Bookstore in San Francisco, CA.

But we may drive by his home on Route 6A in Yarmouth Port and smile, or visit.

See the CBR News story here.

The real estate boom returns on Nantucket

I never read a newspaper, so I never see the ads

I don't read a newspaper any longer, at least the printed kind. I switched my New York Times subscription to my Kindle reader (for a third the price) over three years ago, so I never see the ads in the Times.

Until yesterday.

Yesterday I forgot to bring my Kindle with me on my morning bike ride, soI bought a copy at a news store.


Pages B2-3 in yesterday's New York Times.
Ugh!

How awkward it was to have to hold those huge pages as the corners curled up (they're using cheaper and thinner newsprint these days), and then having to find a trash basket to dispose of it after.

But at least I saw THE AD.

On page 3 of the Business Section appeared a full-page ad for a 10,000 square foot home on Nantucket called Harbor Haven.

A full page in the NY Times costs up to $100,000 a pop, so I guess the recession really IS over, at least for the rich.

Any real estate broker wishing good results for a tad less should try here instead. - WB

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